00:0011 декабря 199800:00
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00:0011 декабря 1998
A new trading complex owned by Lenta Cash & Carry, is to receive its first customers at the end of December 1998, and start working at full capacity in early 1999.
<BR>A new trading complex owned by Lenta Cash & Carry, is to receive its first customers at the end of December 1998, and start working at full capacity in early 1999.<BR>The cost of the project is estimated at $3m, and is expected to break even in roughly 5 years.<BR>The new complex allows the company to expand its range of products from 500 to 1200 lines. Special equipment will be installed in storage premises, as the company intends to trade in household chemicals, frozen and chilled products, and dairy produce. According to General Director Oleg Zherebtsov, the new shop will service 500-700 customers daily.<BR>This is the fourth cash & carry shop belonging to Lenta, although this is the first time the company is handling construction itself.<BR>Zherebtsov says that there is only one company in the city, whose sales methods are similar to those used at Lenta Uniland. <BR>Lenta began life as an importer of confectionery. Zherebtsov estimates that about 50% of goods are presently imported.<BR>"The assortment of imported goods has to be reduced," presumes Zherebtsov. The company is reorienting itself toward Russian products.<BR>Work is also continuing with manufacturers of foreign trademarks in Russia, for example ZAO Neva Chupa Chups and Coca-Cola St Petersburg. Lenta is searching for Russian confectionery manufacturers.
